As Marketing Designer at Paymerang, I created cross-channel campaigns that aligned with the company’s brand identity and culture. I used multi-disciplinary skills to produce print ads, conference banners, 1-pagers, case studies, digital banner ad sets, email newsletters, animated product spotlights, video tutorials, product manuals, website wireframes and prototypes, webinar presentations, sales decks and more, resulting in more than $20M in new revenue.
saas marketing for a variety of verticals
Paymerang is a modern automation solution for accounts payable departments, serving AP staff across sectors such as healthcare, education, hospitality, banking, manufacturing & more
Product Documentation
Using Adobe InDesign, I created interactive product documentation for both current and future clients. From user manuals to buyer’s guides, collaboration across departments was key to ensure accurate and up-to-date data was included.
Digital Ad Campaigns
Digital outreach strategy was implemented and tracked via hubspot. I designed dozens of campaigns that targeted specific verticals, and centered around the marketing team’s quarterly themes like “How automation helps protect against the effects of a recession” and “Don’t wait, automate” using Adobe Photoshop, Illustrator and After Effects.